2023 Toyota Prius

Going Green: America’s Favorite Car is Now All-Electric

Toyota’s iconic Camry, the long-reigning best-selling car in America, is embracing a bold transformation: it’s transitioning to a hybrid-only lineup with its 2025 redesign. This strategic move by Toyota underscores the rapid acceptance and normalization of hybrid technology within the automotive market.

In an interview with CNN, Mike Tripp, Toyota’s group vice president for marketing, emphasized the brand’s deep-rooted familiarity with hybrid systems, dating back to the introduction of the pioneering Prius in 2000.

Tripp expressed confidence in Toyota’s commitment to expanding its hybrid offerings, aiming to include a hybrid version for every vehicle in its lineup, except for a select few like the GR86 and Supra sports cars, and the 4Runner SUV, which currently lack or haven’t announced hybrid variants.

The Hybrid Decision

The decision to make the Camry hybrid-only represents a significant leap forward. For 22 years, the Camry has held the mantle of the best-selling car in America among non-truck or SUV models. Its hybrid version has been available since 2007, but the forthcoming 2025 redesign marks a milestone where hybrid technology becomes the sole powertrain option for this widely popular sedan.

Toyota’s success with hybrids, epitomized by the Prius’s enduring popularity, continues to reflect in the market. Recent data from Edmunds.com highlights that customers are paying premiums, up to 2.5% over the sticker price, for Toyota’s hybrid models.

Amidst this transition, Toyota remains cautious about all-electric vehicles, offering only a limited number in the U.S., emphasizing their belief that hybrids more effectively mitigate carbon emissions than fully electric vehicles. Despite this, Toyota has committed to pursuing electric vehicles more aggressively while expanding its hybrid lineup.

The Camry’s Specs

The forthcoming Camry, akin to other Toyota hybrids, won’t be a plug-in hybrid. Instead, it will operate on a four-cylinder engine that charges batteries, powering two electric motors to produce up to 225 horsepower (FWD) and 232 horsepower (AWD). Additionally, the new Camry’s reveal was accompanied by another hybrid-only SUV model, the Crown Signia, an upscale all-wheel-drive crossover SUV bearing similarities to Toyota’s hybrid-exclusive Crown sedan.

This strategic move by Toyota underscores a paradigm shift towards hybridization, showcasing the brand’s confidence in hybrid technology while embracing a future where such models dominate its lineup.

Author: Madison Cates

Title: Managing Editor


Research journalist, Freelance writer, Managing editor

  • Expertise: automotive content, trending topics.
  • Education: LeTourneau University, Bachelors of Science in Business Administration.
  • Over 400 articles and short news pieces published across the web.

Experience: Madison Cates is a journalist located in the great state of Texas. She began writing over eight years ago. Her first major research piece was published by the Journal of Business and Economics in 2018. After growing up in a household of eight brothers and a dad who was always restoring old Camaros, she naturally pivoted her freelance career into the automotive industry. There, she found her passion. Her experience paved the way for her to work with multiple large corporations in automotive news and trending topics. Now, she now finds her home at Wealth of Geeks where she proudly serves as Managing Editor of Autos. Madison is always down to geek out over the latest beautiful cars on the market, and she enjoys providing her readers with tips to make car ownership easier and more enjoyable.

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