2023 Mustang Mach-E

Snag a Bargain with the 12 Most Discounted Cars of the Year

Let’s face it: Cars are a lot more expensive than they were in the past. This is due to inflation, the raised cost of living, and higher costs of materials, to name a few. Despite this, there are still ways to pay less for a brand-new car.

Usually, this takes place through manufacturer incentives and dealer-applied discounts. In this list, we will show 12 of the highest-discounted new cars of the year based on manufacturer incentives. 

Volkswagen Jetta

2024 VW Jetta
Image Credit: Volkswagen.

It makes sense to start this list with an affordable compact sedan, in this case, the Volkswagen Jetta. Prices start at $21,345, making the Jetta a great affordable sedan.

However, according to TrueCar.com, Volkswagen offers up to a $1,500 incentive on the Jetta, allowing a base price of under $20,000 before destination.

Jeep Wrangler

Jeep Wrangler
Image Credit: WikiCommons.

Jeep Wranglers are popular cars among off-road enthusiasts, teenagers, and people who enjoy the outdoors. Wranglers are significantly more expensive than they were even a decade ago, which makes these incentives worthwhile.

Wrangler 4xe plug-in hybrid models qualify for the $3,750 Federal Tax Credit, while the I4 and V6 models (excluding the base Sport trim) get a $3,000 discount, according to TrueCar.com.

Dodge Charger

Dodge Charger
Image Credit: WikiCommons.

Despite the Dodge Charger no longer being in production, there are still plenty of Chargers on dealer lots. To help move these vehicles, Dodge is offering a $6,000 discount on the V6 SXT and GT models, a $6,700 discount on the 5.7 liter Charger R/T and a $3,000 discount on the 485-horsepower Charger Scat Pack.

Volvo XC40

Volvo XC40
Image Credit: WikiCommons.

The XC40 is Volvo’s popular entry-level crossover. It offers excellent fuel economy, striking good looks, and some of the most advanced safety tech wrapped up in a compact crossover body that people can’t seem to get enough of these days.

According to Consumer Reports, you can get 7% off MSRP on the base XC40 Core, which starts at $40,500. This translates to an average savings of $2,889, bringing the price down to $37,611.

Ford Mustang Mach-E

Ford Mustang Mach-E
Image Credit: WikiCommons.

With sales of EVs slowing down, Ford is offering incentives on the all-electric Mustang Mach-E. It is reasonably priced and fun to drive. Ford is offering a $7,500 lease cash credit, lowering the MSRP by $7,500 on a lease. For those who don’t want to lease, Ford is offering a $3,000 cash rebate. Eligible Tesla owners can add both incentives to a $1,500 rebate, according to TrueCar.com

Jeep Grand Cherokee

Jeep Grand Cherokee L
Image Credit: WikiCommons.

The Jeep Grand Cherokee is one of the most popular and successful SUVs on the market thanks to its off-road capability, smooth ride, luxurious interior, and towing capabilities.

TrueCar.com reports that the Grand Cherokee 4xe plug-in hybrid qualifies for the $3,750 Federal Tax Credit, while all other non-PHEV trims except for the base model are currently offered with a $6,500 manufacturer incentive.

Hyundai IONIQ 6

Hyundai Ioniq 6
Image Credit: Hyundai.

You can now get an incredible lease deal on the base model Hyundai IONIQ 6. Hyundai is offering a two-year, 12,000-mile-a-year lease for the IONIQ 6 SE for a shocking $189 a month with a $1,999 down payment. A sub-$200 a month lease on a car costing $43,000 is unheard of, especially on a vehicle as well-equipped as an IONIQ 6.

Cadillac Lyriq

Cadillac LYRIQ
Image Credit: Mliu92/WikiCommons.

As with most EVs, the Cadillac Lyriq is struggling with sales. To remedy this, GM is offering several incentives in addition to the $7,500 federal tax credit, according to TrueCar.com.

These incentives that can be bundled into the Tax Credit are the Cadillac Lyriq Targeted Private Offer, which discounts the Lyriq another $5,000, and the Cadillac Lyriq Conquest Offer, which can discount the Lyriq by another $3,000 for customers with a competing vehicle. Eligible Costco members can also get an incentive for another $1,000.

Mercedes-Benz C300 4Matic

Mercedes-Benz C300 4Matic
Image Credit: HJUdall, CC0/Wikimedia Commons.

According to Consumer Reports, buyers can get an average of 6% off the new Mercedes-Benz C-Class. Despite sedans not selling as well as they did in the past, the C-Class remains a popular vehicle in the compact luxury sedan segment.

On a $48,950 all-wheel-drive C300 4Matic, people can expect to get around $3,027 off the MSRP, bringing down the price to $45,923. This is not a bad deal for the compact Benz.

Nissan Leaf

2020 Nissan Leaf Plus
Image Credit: Autoproyecto/Pinterest.

The Nissan Leaf was the world’s first mass-market EV, first going on sale in the U.S. in late 2010. Now, 14 years later, the Leaf is still on sale, and you can get one hell of a deal on one.

According to TrueCar.com, The Leaf qualifies for the $3,750 Federal Tax Credit, and Nissan will apply an additional $1,000 credit. That means you can get a base Leaf for as little as $23,390.

Audi A8

2007 Audi A8
Image Credit: Wiki Commons

Full-size luxury sedans have always had a small share of the car market, and it’s more challenging than ever to sell big sedans with luxury crossovers and SUVs being so popular. The Audi A8 is now the oldest vehicle in its segment, and Audi is pushing some crazy incentives to move inventory.

According to Audi and TrueCar.com, You can get an automatic $12,000 discount on any new A8 L or S8 on the lot right now. Specific customers are eligible for an additional $5,000 off, and to top it all off, Costco members are eligible to an extra $3,000 off. This can lower the price of an A8 by a substantial $20,000. 

Lexus RZ

Lexus RZ
Image Credit: WikiCommons.

The Lexus RZ is pretty much just a compliance electric vehicle. It is objectively worse than all its direct competitorsand it is more expensive, which does not help. Since Lexus is desperate to sell RZs, they offer a substantial $17,000 rebate in lease cash. If someone leases an RZ, the MSRP will drop by $17,000, thus significantly lowering the lessee’s payment.

Alex Schum

Author: Alex Schum

Title: Automotive Journalist

Expertise: Automotive news, car reviews, automotive topics

Bio:

From a young age, Alex Schum has had a profound interest in cars. He started by collecting Matchbox cars, subscribing to car magazines, and playing Forza Motorsport on the Xbox. His childhood revolved around all things automotive, so it makes sense that he is now writing about cars and the automotive industry. Alex drives a 2021 Land Rover Defender 110 S and a 2023 Porsche Macan S and resides in Cincinnati, Ohio. When not talking about cars, he enjoys playing tennis, traveling, collecting watches, smoking cigars, and overspending on hair products.

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